| 000 -LEADER |
|---|
| fixed length control field |
00606nam a22002057a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
KDUcat |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
190603b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9788131722251 |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
English Language |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.802 |
| Item number |
K57 |
| 100 ## - PERSONAL NAME (AUTHOR) |
|---|
| Personal name |
ndreasen, Alan R |
| 9 (RLIN) |
53442 |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kotler, Philip |
| 9 (RLIN) |
26624 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Strategic marketing for nonprofit organizations |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
New Delhi |
| Name of publisher, distributor, etc |
Dorling Kindersely (India) Pvt Ltd |
| Date of publication, distribution, etc |
2008 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
526 p. |
| Other physical details |
ill |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Strategic planning |
| 9 (RLIN) |
985 |
|
|---|
| Topical term or geographic name as entry element |
Nonprofit organization-marketing |
| 9 (RLIN) |
54761 |
|
|---|
| Topical term or geographic name as entry element |
United States |
| 9 (RLIN) |
146 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Lending Materials |