Normal view
MARC view
Entry Topical Term
001 - CONTROL NUMBER
- control field: 54108
003 - CONTROL NUMBER IDENTIFIER
- control field: KDUcat
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20190905111447.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 190905|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency: KDUcat
- Transcribing agency: KDUcat
150 ## - HEADING--TOPICAL TERM
- Topical term or geographic name entry element: Marketing planning
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: (KDUcat)32047: Lehmann, Donald R 53416, Analysis for marketing planning , 2007