Marketing strategy a decision-focused approach
By: Walker, Orville C
Contributor(s): Jarreche, Jean-Claude | Mullins, John | Boyd, Harper W
Language: English Language Publisher: New Delhi Tata McGraw-Hill 2003Edition: 06th edDescription: xviii,365 pISBN: 0070530882Subject(s): Marketing | Marketing - ManagementDDC classification: 658.802Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
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Lending Materials | Main Library Main Shelving Area | Main Library Main Shelving Area | Genaral Collection | 658.802 M16 (Browse shelf) | Available | 15697 |
Total holds: 0
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658.802 K57 Principles of marketing | 658.802 K57 Strategic marketing for nonprofit organizations | 658.802 L23 Analysis for marketing planning | 658.802 M16 Marketing strategy | 658.802 P16 Preparing the marketing plan | 658.802 P16 Auditing markets, products and marketing Plans | 658.802 R21 Readinsg and cases in basic marketing |
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