What business leaders can learn from the world of rock and roll brands that rock
By: Blackwell, Roger
Contributor(s): Stephan, Tina
Language: English Language Publisher: New Jersey John Wiley 2004Description: xi,240 pISBN: 0471455172Subject(s): Popular Music - Economic Aspects | Music - Trade | Musicans - MarketingDDC classification: 658.823Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
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Lending Materials | Main Library Main Shelving Area | Main Library Main Shelving Area | Genaral Collection | 658.823 B41 (Browse shelf) | Available | 16989 |
Total holds: 0
Browsing Main Library shelves, Shelving location: Main Shelving Area, Collection: Genaral Collection Close shelf browser
658.82 C 16 The silent salesmen | 658.82 P33 The selling behind the selling | 658.82 V 22 Gravitational marketing | 658.823 B41 What business leaders can learn from the world of rock and roll brands that rock | 658.827 F54 Balanced brand | 658.827 G62 A guide to global brand marketing Branding | 658.827 G62 A guide to global brand marketing Branding |
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