Case studies in marketing management
By: Gupta, S.L
Contributor(s): R.K. Suri
Material type: TextLanguage: English Language Publisher: New Delhi Pentagon Press 2007Description: 384pISBN: 9788182742901Subject(s): Marketing - Case studies | ManagementDDC classification: 658.800954 - G86Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
Lending Materials | Southern Campus Library Main Shelving Area | Southern Campus Library Main Shelving Area | Genaral Collection | 658.800954 - G86 (Browse shelf) | Available | 802010 |
Total holds: 0
Browsing Southern Campus Library shelves, Shelving location: Main Shelving Area, Collection: Genaral Collection Close shelf browser
658.8 - KER Marketing | 658.8 K57 Marketing management | 658.8 K57 Principles of Marketing | 658.800954 - G86 Case studies in marketing management | 658.801 M24 Value innovation portfolio management : achieving double-digit growth through customer value | 658.802 - X18 Strategic marketing A guide for developing sustainable competitive advantage | 658.81 K86 Sales management success : optimizing performance to build a powerful sales team |
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