Marketing a introductory text

By: Baker, Michael J
Language: English Language Publisher: London Macmillan 1996Edition: 6th edDescription: xvii,577 pISBN: 0333663233Subject(s): MarketingDDC classification: 658.8
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658.80 2 K57 Marketing management 658.8 A14 Strategic market management 658.8 A52 Business market management 658.8 B14 Marketing 658.8 B14 Marketing 658.8 B26 Cases in marketing management 658.8 B26 Cases in marketing management

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