TY  - GEN
AU  - Berkowitz, Eric N.
AU  - Hartley, Steven
AU  - Kerin, Roger A.
AU  - Rudelius, William
TI  - Study guide to accompany marketing
SN  - 0073658170
U1  - 658.8 
CY  - Boston
PB  - Irwin McGraw-Hill
KW  - Marketing
KW  - Marketing - Guide
N1  - Donation - Asia Foundatio n
ER  -