Hiam, Alexender <br/><br/>
The Portable MBA In Marketing 

 - New York  John Wiley & Sons  1992 
 - xiv,464 p. 
<br/><br/><label>ISBN: </label>047154728X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Martketing - Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / H 31