TY  - GEN
AU  - Fitzsimmons, James A
AU  - Fitzsimmons, Mona J
TI  - Service management: Operations, Strategy, and information technology
SN  - 9780070615663 (13)
U1  - 658 
PY  - 2008///
CY  - New Delhi
PB  - Tata McGraw Hill
KW  - Management
KW  - Service Industries - Management
ER  -