TY  - GEN
AU  - Dranove, David
AU  - Marciano, Sonia
TI  - Kellogg On Strategy: Concepts, Tools and Frameworks for Practitioners
SN  - 0471478555
U1  - 658.4012 
PY  - 2005///
CY  - New Jersey
PB  - John Wiley
KW  - Management
KW  - Planning and Policy making
KW  - Strategic Management
UR  - https://www.amazon.com/Kellogg-Strategy-Concepts-Frameworks-Practitioners/dp/0471478555/ref=sr_1_1?s=books&ie=UTF8&qid=1497510944&sr=1-1&keywords=0471478555#reader_0471478555
ER  -