TY  - GEN
AU  - Farese, Lois Schneider
AU  - Kimbrell, Grady
AU  - Woloszyk, Carl A
TI  - Marketing essentials
SN  - 0026406012
U1  - 658.8 
PY  - 1997///
CY  - New York
PB  - McGraw-Hill
KW  - Marketing
ER  -