Roe, Michael <br/><br/>
Market research in action 

 - London  Thomson  2004 
 - xi,260 p. 
<br/><br/><label>ISBN: </label>1861529384 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Experimental design<br/>Marketing<br/>Marketing research<br/>Qulitative research<br/>Research methods
<br/><br/><label>Dewey Class. No.: </label>658.83  / R52