Hoffman, Douglas K <br/><br/>
Marketing best practice 

 - 2nd ed. 
 - Australia  Thomson South western  2003 
 - xxii,647 p.  ill. 
<br/><br/><label>ISBN: </label>0030349990 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Marketing practices
<br/><br/><label>Dewey Class. No.: </label>658.8  / H52