Dempster, Craig  <br/><br/>
The rise of the platformarketer  performance marketing with google, facebook, and twitter, plus the latest high-growth digital advertising platforms 

 - New Jersey  John Wiley & Sons Ltd  2015 
 - xii,228 p.  ill 
<br/><br/><label>ISBN: </label>9781119059721 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing<br/>Internet advertising<br/>Customer relations<br/>Consumer behaviour
<br/><br/><label>Dewey Class. No.: </label>658.872  / D25