TY  - BOOK
AU  - Macarthur, Hamish E.  
AU  - Stone, Merlin 
TI  - How to market computers and information technology
SN  - 0333608143 (10)
U1  - 004.0688  
PY  - 1994///
CY  - Basingstoke
PB  - Macmillan Press Ltd
KW  - Information technology -Marketing
KW  - Computers - Marketing
KW  - Marketing
N1  - Include Index
ER  -