Cateora, Philip R <br/><br/>
International marketing  

 - 15th ed. 
 - New Delhi  McGraw hill  2011 
 - xxxiii,622 p.  ill 
<br/><br/><label>ISBN: </label>9789339204464 
<br/><br/><label>Subjects--Topical Terms: </label><br/>International marketing<br/>Export marketing<br/>International business enterprise<br/>Intercultural communication
<br/><br/><label>Dewey Class. No.: </label>658.84  / C17