TY - BOOK AU - Danushka, G.V.N. TI - Impact of advertising on young Sri Lankan consumer's brand preference: : a comparison between mainstream advertising and social media advertising PY - 2022/// CY - Ratmalana PB - KDU KW - Advertising KW - Mainstream KW - Social media KW - Brand Preference KW - Sri Lanka N1 - KDU ER -