TY  - GEN
AU  - Stern, Louis W
AU  - Ei-Ansary, Adel I
AU  - Coughlan, Anne T
TI  - Marketing Channels
SN  - 8120311493
U1  - 658.8 
PY  - 1998///
CY  - New Delhi
PB  - Prentice Hall
KW  - Marketing
ER  -