Bennett, Peter D <br/><br/>
Dictionary of marketing terms 

 - 2nd ed. 
 - Illinois  NTC  1998 
 - xiv,316 p. 
<br/><br/><label>ISBN: </label>8176490199 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing - Dictionary
<br/><br/><label>Dewey Class. No.: </label>658.803  / D31