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Analysis for marketing planning

by Lehmann, Donald R | Winer, Russell S.

Edition: 06th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Language Publisher: New Delhi Tata McGraw - Hill 2007Availability: Items available for loan: Main Library (1). Location(s): Genaral Collection Call number: 658.802 L23.

Strategic marketing planning

by Gilligan, Colin | Wilson, Richard MS.

Edition: 02nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Language Publisher: India Routledge 2012Online access: Click here to access online Availability: Items available for loan: Main Library (1). Location(s): Genaral Collection Call number: 658.802 G34.

 

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