000 | 004430000a22001810004500 | ||
---|---|---|---|
999 |
_c11583 _d11583 |
||
003 | KDUcat | ||
008 | 170403b xxu||||| |||| 00| 0 eng d | ||
020 | _a0256261253 | ||
041 | _aEnglish | ||
082 |
_a658.802 _bC61 |
||
100 |
_aCravens, David W _926674 |
||
700 |
_aCrittenden, Victoria L _926675 |
||
700 |
_aLamb, Charles W _926676 |
||
245 | _aStrategic marketing management cases | ||
250 | _a6th ed. | ||
260 |
_aBoston _bMcGraw-Hill _c1998 |
||
300 | _aXVI,624 p. | ||
500 | _aDonation | ||
650 |
_aMarketing _919737 |
||
650 |
_aMarketing - Case Studies _926677 |
||
942 |
_cLM _2ddc |