000 | 003850000a22001570004500 | ||
---|---|---|---|
999 |
_c18568 _d18568 |
||
003 | KDUcat | ||
008 | 170603b xxu||||| |||| 00| 0 eng d | ||
020 | _a0070489297 | ||
041 | _aEnglish | ||
082 |
_a658.8 _bG83 |
||
100 |
_aGuiltinan, Joseph P _934802 |
||
700 |
_aPaul, Gordon W _934803 |
||
245 | _aMarketing management strategies and programs | ||
260 |
_aNew York _bMcGraw Hill _c1988 |
||
300 | _axvi,427 p. | ||
650 |
_aManagement _9195 |
||
650 |
_aMarketing Management _924134 |
||
942 |
_cLM _2ddc |