000 | 003810000a22001690004500 | ||
---|---|---|---|
999 |
_c26118 _d26118 |
||
003 | KDUcat | ||
008 | 170404b xxu||||| |||| 00| 0 eng d | ||
020 | _a9780471755296 (13) | ||
020 | _a047175529x (10) | ||
041 | _aEnglish | ||
082 |
_a658.802 _bC53 |
||
100 |
_aCohen, William A _926805 |
||
245 | _aThe Marketing plan | ||
250 | _a5th ed. | ||
260 |
_aHoboken _bJohn Wiley _c2006 |
||
300 | _axviii,350 p. | ||
650 |
_aMarketing _919737 |
||
650 |
_aMarketing Management _924134 |
||
650 |
_aMarketing plan _926744 |
||
942 |
_cLM _2ddc |