000 004110000a22001690004500
999 _c9451
_d9451
003 KDUcat
008 170404b xxu||||| |||| 00| 0 eng d
020 _a0256136920
041 _aEnglish
082 _a658.802
_bW14
100 _aBoyd, Harper W
_926682
700 _aLarreche, Jean-Claude
_926734
700 _aWalker, Orville C
_926679
245 _aMarketing strategy planning and implementation
250 _a2nd ed.
260 _aChicago
_bIrwin
_c1996
300 _aXXIV,392 p.
500 _aAsia Foundation
650 _aMarketing
_919737
942 _cLM
_2ddc