Impact of advertising on young Sri Lankan consumer's brand preference : a comparison between mainstream advertising and social media advertising
By: Danushka, G.V.N
Material type: TextLanguage: English Language Publisher: Ratmalana KDU 2022Description: xi, 88p. Col ill CDSubject(s): Advertising | Mainstream | Social media | Brand Preference | Sri LankaDissertation note: KDU Faculty of Graduate Studies ManagementItem type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
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Permanent Reference Materials | Main Library Defence Collection Area | Main Library Defence Collection Area | Theses and Dissertations Collection | Not for loan | MSc 00344 |
Total holds: 0
KDU Faculty of Graduate Studies Management MSc. 2022 KDU/501/MSS/17017
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